Welcome to WOCBEAUTY WOCBEAUTY is an online beauty retailer for women of colour.  We curate the best makeup and skincare brands that embrace diversity. What does that mean to us, that means offering foundations and cosmetics in shades suitable for women with darker skin tones and skincare products that address concerns common amongst women with melanin-rich skin. WOCBEAUTY was founded by Juliane Richards mother turned beauty entrepreneur, Juliane who like a dark-skinned black woman, knows firsthand the difficulties women of colour face when searching for beauty products. Our vision is to become a beauty retailer that represents and celebrates...